Erika De Santi

Erika De Santi is a highly-regarded figure in the travel industry and serves as the Co-founder & International Expansion Director of WeRoad, a Milan-based startup that offers millennials a unique and personalized group adventure travel experience. With locations in Italy, Spain, and the UK, WeRoad is one of the fastest-growing travel operators in Europe, and the company has recently expanded into Germany and France. Erika's career in the travel industry began in public tourism promotion, and she has since held various positions, including travel agent, hotel receptionist, and marketing and business development for an experiential gift box company. Erika joined WeRoad in 2017, and her leadership has been instrumental in the company's growth and success. At the heart of WeRoad's mission is innovation, and Erika is proud to be part of a team that is revolutionizing the travel industry. The Direct to Consumer brand offers an unforgettable travel experience designed and delivered by an exceptional tour operator product team and a community of passionate travelers and like-minded individuals to connect with. WeRoad's direct sales approach eliminates intermediaries, allowing for immediate customer needs fulfillment and valuable feedback. Erika's leadership and innovative vision have contributed to WeRoad's success and earned her a respected position in the startup community.