Ursula Romero
Ursula Romero is a recognised international sport broadcaster, film producer and director. With an extensive career in international sports broadcasting, Ursula has worked for all Olympic and Paralympic Games since 1996 in a variety of production roles as well as two FIFA World Cups, while also hosting various World Championship events.
The daughter of legendary sports broadcaster, Manolo Romero, Ursula currently serves as the CEO of International Sports Broadcasting Company (ISB). Under her leadership, ISB also introduced live feed cinematic cameras on a plug-and-play workflow during the World Karate Federation Budapest World Championships.
Ursula has particular expertise in the outdoor races field, having planned events like Cycling Track, Cycling Road Race, Cycling Time Trial, Mountain Bike, Marathon, Triathlon for the 2012 Olympic Games in London. She has also served as an Associate Producer for the coverage of the Opening and Closing Ceremonies for the Olympics in Salt Lake City and Beijing and for the Pan American Games in Rio de Janeiro and Guadalajara.
For the 2015 European Games in Baku, she received the “Innovative Use of Mini HSSM Cameras” award at the SPORTEL AWARDS Ceremony for her work as Producer and Director for various sports such as Beach Volleyball, BMX, Cycling Road, Triathlon and Swimming.
As part of the Global Esports Federation (GEF), she serves on the GEF Digital, Technology, Innovation Commission and GEF Culture Focus Group.
Ursula Romero is also a TV and film producer and director, with about two decades of experience in the media and broadcasting industry. She has also been involved in the production of two Oscar Ceremonies in Los Angeles as well as producing the Announcement Ceremony for the 2009 and 2011 IOC Sessions where the winning city of the 2016 and 2018 Olympic Games was announced.
An avid film-maker, Ursula is currently in post-production for her second feature film, Winter of the Crow, as a producer. She is also on the TV Commission of the UIPM.
Ursula is a Bachelor of Arts from the University of Utah in Film Arts and Video Studies. She is also a graduate of the London Film Academy, holding a Master's degree in Cinematography and Film/Video Production.
