Greg “Joz” Joswiak

Greg "Joz" Joswiak is a prominent figure in the technology industry and currently serves asthe Senior Vice President of Worldwide MarketingatApple Inc.He took over the position from Phil Schiller in 2020. In his role as lead marketer for the company, Joswiak has been responsible for overseeing the marketing strategies and campaigns for a wide range of Apple products, including iPads, iPhones, MacBooks, and services like Apple TV+.

Joswiak's contributions to Apple have been highly significant, with the company acknowledging his pivotal role in the development and launch of groundbreaking consumer products such as the original iPod and iPhone. His expertise and leadership have played a crucial part in shaping Apple's success and establishing its strong presence in the market.

Before his current position,Joswiak joined Apple in June 1986, shortly after graduating from theUniversity of Michiganwith a degree in Computer Engineering. In the early stages of his career at Apple,he worked on the development of Macintosh computersand provided support to third-party developers on the Mac platform. Over the course of more than 30 years at Apple, Joswiak has gained extensive experience in marketing and management.

As Vice President of Apple Product Marketing prior to his current role, he successfully managed the product marketing and product management teams responsible for Apple's entire product lineup. Joswiak's educational background, coupled with his invaluable industry experience, has contributed to his accomplishments and influence within Apple.